We Design Luxury Brand Ecosystems

London-based luxury strategy and intelligence group designing bespoke brand ecosystems that merge data, content, and identity to create personalised experiences and long-term brand equity.

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FASHION
BEAUTY
WELLNESS
LIFESTYLE
LUXURY

Luxury Intelligence & Media

Nu Insights is a London-based luxury strategy and intelligence group that uses AI to analyze sales signals, social media, reviews, and cultural trends, helping brands understand audiences—including HNWI and UHNWI—and position products through strategic branding and next-generation, social-first content.

ABOUT US

Human creativity, refined by intelligence, expressed through culture.

WE BELIEVE

Nu was born from the union of InLuxury and Nu Concept Media—where storytelling, creativity, and artificial intelligence merge to create phyigital experiences that feel intuitive, intentional, and deeply human.

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PRESS

Jing Daily: When Gen Z & Alpha Ask AI Instead

AI-led shopping is transforming China’s beauty market as Doubao collapses discovery into one step, forcing brands to optimize for generative recommendations.

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Jing Daily: L’Oréal, Estée Lauder, Unilever & GenAI

Beauty giants are racing to embed generative AI across marketing, R&D, and retail—juggling innovation with regulation, IP risk, and ROI.


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Tailored
Packages

We help brands and individuals understand UHNW or specific audiences, refine data, and elevate identity, visuals, and communication—through fully tailored ecosystems or focused, modular services with long-term value.

SERVICES

The Ecosystem™

AI, Insights & Digital

We decode influence, foresight, trends, and data-informed insight into value, identity, and audience psychology—designing digital and phygital architectures that enable precision, personalization, and long-term value.

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Social, Creative & Content

We shape visuals, storytelling, and multimodal content through creative direction and in-house video expertise—helping you grow and refine your audience with presence that feels intentional, relevant, and precise.

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NU INSIGHTS

SUBSTACK

Stay up to date with the newest trends and industry forecast through our Substack

Reporting the newest trends and marketing predictions within the luxury industry.

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AI in Luxury: A Guide to Intelligent Adoption

NEW GUIDE

SUBSTACK

The Tiktok Studio 

Trust fund gluten-free scenester PBR&B hot chicken. Poke try-hard vegan pop-up. Banh mi meggings before they sold out.

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt wisi enim ad minim veniam, quis nostrud exerci tation. Based in New York City & Los Angeles, available for travel.

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